5 Important Social Media Tips for Small Businesses

If there is one thing that your online business can simply not do without, it is social media. It is worth it to put in due effort and give it optimum thought to ensure maximum mileage is gained out of these tools that are at your disposal. Choosing the right company to handle the social media policy of your small business is a make-or-break decision. SEOCopyKids provides premium social media optimization...

Best SEO Tips for Ecommerce Websites by SEOCopyKids

Ecommerce websites are the most sought after shopping destinations that have revolutionised the way people shop. The boom in online shopping portals has made it hard to establish yourself and survive the tough competition. To survive in the race to get the maximum visitors and turn them into customers, SEO is a very effective factor. SEOCopyKids has a lot of experience dealing with traffic and conversions...

Top 7 SEO Copywriting Tips for Getting High Rankings by SEOCopyKids

Copywriting is any writing that is aimed to sell or persuade costumers, mostly for advertising and marketing. Writing copy for SEO is very different as it is specific to the online world where attention is lost in seconds and redirected at the click of a button. SEOCopyKids guides you regarding the top 7 ways to get high ranking through your copywriting. 1. Make the Audience the focus of your...

Ushering in the Era of Content Marketing in 2014, the new way to SEO

As customers become wiser, they also become more efficient at filtering information they need on the net from advertising in the form of banners, pop-up ads, streamers or even paid suggestions. To be able to stay ahead in the game, it has become imperative that marketers look for a viable solution that sidesteps the issues of in-your-face marketing. This is where content marketing becomes all pervasive....

An SEO Copywriting Guide by SEOCopyKids - 5 Tips for Higher Rankings

SEO Copywriting is an effective way to make your business visible online. It is different from other forms of writing in more ways than one. It is not just informative but optimized to make it easy for search engines to turn up your website in results when relevant searches are made. It is aimed to make visitors interested and keep them coming back for more. SEOCopyKids is adept at handling content...

Importance of 404 Error Page - A Quick Tutorial by SEOCopyKids

404 Error is an error that a person encounters when the URL that they requested is not found. The page where they land is called the 404 Error Page. Many companies pay scant regard to the importance of a customized and optimized error page. It is an opportunity to turn a glitch into a wonderful experience that will keep the users browsing, instead of trying to find what they were looking for elsewhere...

Importance of Google Places - Reasons You Can’t Ignore

A lot of business is transacted with the customers looking up places on their smartphones. As the world grows beyond all boundaries, all the information available is being compacted to the palm of our hands. More than anyone, Google should know it best and it says that one out of every five queries in search engines is regarding a location. If you aim to attract customers to your business, you would...

How to Recover Successfully from Penguin 2.1 - A Simplified Analysis

Penguin is a dreaded Google Algorithm that aims to diminish links that are getting an unfair advantage to a site or page. Anything that goes against the Google Webmaster Guidelines is detected and penalized by Penguin. From paid or inferior links to PageRank by passing text ads and other taboo links, its fifth update, i.e. Penguin 2.1, tackles them all. Being a version of Penguin 2.0 that was deemed...

301 Redirects for Effective SEO, SEOCopyKids Tells You How

A redirect is just that - a redirection from one URL to another. Of the various kinds of redirects, 301 redirect refers to the one that suggests a permanent relocation. It can be very useful from SEO point of view. Not just users but search engines are also redirected to a page that is different from the one requested by them. Say, a website or online business has moved to a new URL; all the effort...

Launching a New Website? Avail Best SEO Services from SEOCopyKids

Launching a new website may mean you are launching a new business, creating an online identity for an existing one or refreshing it. It entails a lot of work on every front like management of human resources; figuring out and handling the economics of your business; production and sourcing of goods and providing services. With so much work that is set to amplify on the launch of a new website, making...

5 SEO Tips for Your Mobile Website

A big chunk of website usage and especially ecommerce comes from mobile smartphones. In such a scenario, it is prudent to make sure that you pay attention to the look, feel and working of your mobile website as well. A high-end luxury products website that looks kitschy will not be able to draw the right clientele; and the visitors that it draws may not be looking for such products. There are...

Getting to Know Google’s Hummingbird Search Algorithm & Recognizing its Impact

With SEO service providers and web development companies getting used to updates by Google, a completely new algorithm released after 12 years is a big deal. Aimed to make search results more valid, more precise and prompt, this algorithm is understood to focus not on individual words entered into the search engine but on the semantic meaning of the sentences. It is also an important change introduced...

Using Meta Tags for Maximum Effectiveness

Meta tags contain the information that the users look for on a search engine. To use them to your website’s benefit requires knowledge and understanding of its workings. While it is possible for you to learn a few basics, it is best to leave the higher level work to the professionals. While it is widely believed that SEO involves little more than keyword insertions, in terms of Meta tags it could...

Serious about SEO? Don’t Overlook Structured Data

SEO deals with putting things in an order that is easily understood by humans as well as the search engine robots and crawlers. It aims to throw up the best results according to context and content. It may be difficult for search engines to go through every word and in the process appropriate information may get skipped. While most SEO providers look at keywords and metadata very seriously, they...

5 Easy tips to make your Website Social Media Friendly

Being visible on the social media platform has becoming increasingly important in the last few years. While initially the focus used to be solely on search engine optimization using keywords and other techniques, social media has evolved to become a very important part of it. The online world now relies on interaction as supported by blogging and social media. To achieve your business goals it is...

Has your Website been affected by Google Algorithm Updates - 21 August & 4 September ’13?

‘What is the constant need to update the algorithm?’ you ask. Like any other company, Google needs to rake in profits. It does so by using Adwords; its paid keywords that enable you to improve your rankings. When it sticks to a particular algorithm for too long, people understand how to get better ranking without using the Adwords, prompting Google to change it. Also, it does so to enable people...

Manual Webspam Actions View in Webmaster Tools for Small Business SEO

SEO revolves around optimizing the results that a site gets in an internet search. The efforts involved in result optimization are all futile if there are sudden and surprising drops in rankings. Till now, Google has never been very forthcoming about why a site has been penalized. But with the introduction of Manual Webspam Actions in Webmaster Tools, all this is set to change. Verified website owners...

Google’s In-depth Articles in Search Results & Small Business SEO

Google finally has something for readers who are looking for detailed information regarding topics – the In-depth Articles, and they have started featuring in search results. This will feature as a separate section for comprehensive articles. It is aimed at the reader who is in search of something more than a quick search. Covering about 10% of people who search for detailed information on the internet,...

Top Google+ Tips for Small Business

Despite Google+ being an effective social media tool for drawing traffic, Google+ for small businesses has not caught on in many circles. People are unsure about its utility and choose to go with Facebook, Twitter, Pinterest, etc instead. Google+ has come of age and become a powerful tool to help you channelize your website’s potency. Not only does a nicely optimized Google+ profile help you grow...

Tips to Choosing the Best SEO Company

Choosing the best SEO Company to create an online identity to your business by making it visible is really important. There are so many SEO companies that selecting an SEO Company is a project in itself. But by taking care of a few important points, you can avail the most competent SEO services. Here are a few tips you can use while selecting an SEO company - • Experience – Never be afraid to...

Importance of SEO for Small Businesses

Search Engine Optimization (SEO), is a critical part of your creating Internet visibility. Whether your business is big or small, you will need to spend time (and money) on an SEO strategy. Big businesses have big budgets - and most large companies are very focused on digital marketing tactics including SEO. But small businesses, with limited budget, can quickly be left in the lurch. Unfortunately,...

Best Tool for Website Promotion - SEO, SMO or PPC

SEO, SMO and PPC are the billboards, neon signs and posters of the online world. Their importance for web promotions is indisputable and each has its own unique importance. SEO optimizes the appearance of the website at preferential top positions in the search engines. SMO makes your website a magnet for attention on the social media platform. PPC is direct advertising where you pay to place your...

Right SEO Company for Improved Search Engine Rankings

It is now well known that to be even visible, let alone make an impact, you need a power-packed SEO package from a reputed SEO company. Search Engine Rankings are so important that making them better for websites is big business. Find the best SEO Company for your website and just sit back and enjoy the rising rankings of your website. But before you hand over the charge of your website to just any...

7 Killer SEO Tips for Bloggers

Blogging started out as an expression of self and has evolved to a much wider expression spanning marketing brands, image building exercises and a host of other commercial activities, over the internet. The reach of blogs is so vast and the effect so potent that they are difficult to ignore and require some understanding about how to work with to achieve their maximum potential. There are many SEO...

Top 5 On-Page SEO Tips for Ecommerce Website

SEO on-page is really important for successful e-commerce ventures. SEO for e-commerce websites calls for a different approach as compared to other websites. It pays to recruit SEO services of a professional as it is important for success. There are many ways to achieve this and the top 5 tips for the same are as follows – 1. Create Unique Content – SEO for e-commerce websites, like every other...

Why Web Design is Important for SEO?

Your webpage is the online face of your company. SEO friendly web design takes into account the look, feel and ease of access to make it user and search engine friendly. SEO web design, as opposed to simple web design, takes into account many parameters that will ensure better ranking in search engines. Enlist SEO web design service that will help you make the most of your space and attract maximum...

On Page Search Engine Optimization Strategies

Search Engine Optimization strategies include on-page and off-page SEO; the difference being that on-page SEO uses only the elements of the site without any external elements and off-page SEO includes elements that relate to SEO beyond your site. On-page SEO services can also help you achieve desirable results. Choosing the right SEO company for your requirements is as important as the expectations...

5 Killer SEO Landing Page Tips

You have caught the attention of the search engines and subsequently have the attention of potential customers. What next? You still need to work on keeping those customers interested. This is easier said than done. But by paying a little attention to the landing page, the page that your customers arrive on when they click a particular link leading to your website, you can create magic. It is important...

SEO Copywriting Solution by Expert SEO Copywriting Team

Copywriting is a fine art and SEO copywriting is both an art and a science. An SEO copywriting solution provider needs to be aware of the most important keywords and other parameters that will make the content liked by both people and search engines. There are many companies that offer SEO copywriting services but only a handful of them are adept at creating content that makes the required impact...

5 Best Social SEO Tips for Small Businesses

Small businesses do not need to have a small online presence. SEO tips for small businesses can help them do a lot better in every respect. These SEO tips can range from a few easily incorporated quick changes like keywords to more gradual ones like link building. The most important thing is to realise that there is no magic formula to get a drastic improvement in SERP rankings. If someone does indeed...